For salons and spas
A salon booking assistant that answers your DMs and fills your chairs
Loopwix answers price and availability questions on Instagram, WhatsApp and your website, books the right stylist, and leaves the creative questions to you.
Beta opens end of October 2026. Early access is invite-only.
Loopwix Agent
Online
- hii how much is balayage for long hair?
- Hi! Balayage for long hair starts at [price] and takes around 3 hours, including toner. Would you like to book?Source: Price list
- yes, with Amaya if she's free next Friday
- Amaya has Friday 1:00 pm free. Shall I book balayage with Amaya, Friday 1:00 pm?
In short
A salon booking chatbot answers clients' questions about services, prices and availability and books appointments for you, in your DMs and on your website. Loopwix learns your menu and stylists from your website, books after the client confirms, and hands colour consultations and complaints to your team.
Last updated 11 October 2026
Sound familiar?
DMs while you're mid-cut
You can't stop a colour treatment to answer “how much for balayage?”
The same three questions
Price, availability, and “do you do…?”. All day, every day.
No reply means no booking
Clients message three salons and book with whoever answers first.
Late-night requests
The most messages arrive after closing, when nobody's at the desk.
What your salon assistant does
Knows your menu
Services, prices, durations and add-ons from your own price list, with the source shown.
Books the right person
Offers free slots by service and stylist, and books after the client confirms.
Answers in your DMs
The same assistant on Instagram, WhatsApp, Messenger and your website.
Moves appointments
Clients reschedule or cancel after confirming their identity by email.
Knows when to call you
Colour corrections, patch-test questions, complaints and special requests go to your team.
Sounds like your salon
Set the tone (friendly, glam, calm) and the words it uses.
Proof by example
See a real conversation
Made-up names and placeholder prices. A policy answer shows its source, and the booking waits for a Confirm.
- Answers show where they came from.
- Nothing changes until the customer confirms.
- A person takes over when it should.
Loopwix Agent
Online
- hii how much is balayage for long hair?
- Hi! Balayage for long hair starts at [price] and takes around 3 hours, including toner. Would you like to book?Source: Price list
- yes, with Amaya if she's free next Friday
- Amaya has Friday 1:00 pm free. Shall I book balayage with Amaya, Friday 1:00 pm?
- do I need a patch test first?
- Our policy is a patch test at least 48 hours before any colour service for new clients. I can book a 10-minute patch test before Wednesday too. Want both?Source: Salon policies
- yes pls
- Please confirm: patch test, Tuesday 5:00 pm, and balayage with Amaya, Friday 1:00 pm.ConfirmChange
- Confirm
- All booked ✨ See you Tuesday!
- my last colour went brassy, can you fix it?
- Colour corrections are best discussed with a stylist. I've passed this to Amaya, and she'll reply here, usually within a couple of hours.
How it works in 3 steps
- 1
Paste your salon's website or price list
Loopwix reads your services, prices, stylists and policies, and sets up the salon template.
- 2
Set your booking rules
Connect your calendar or booking system, or use the built-in booking table with your stylists' hours, and choose what always goes to your team.
- 3
Go live where clients message you
Add the chat to your website and connect Instagram or WhatsApp.
Safety
You stay in control
No made-up prices. It quotes only your price list; “from” prices stay “from”.
No surprise discounts or freebies. It never offers discounts, free add-ons or refunds you didn't set up.
Bookings need a “yes”. Every booking or change is confirmed by the client first.
Your stylists' time is protected: only real free slots are offered, and the slot is checked again just before booking.
You pick what you handle: colour corrections, bridal parties, complaints, allergy questions.
Pause it any time with one switch.
More about how it works: how Loopwix keeps data safe.
Channels and integrations
Works where your clients are, with the tools you already use
Clients message you on Instagram, WhatsApp and your website, and the assistant books into the calendar and booking tools your salon already uses.
Where customers reach you
- Website chat
Instagram
WhatsApp
Messenger
Systems it works with here
Calendly
Bookings
Google Calendar
Availability
Google Sheets
Client enquiries
Gmail
Confirmations
Not limited to a list of integrations.
If a system has an API or an MCP server, your Loopwix agent can read it and act on it, inside permissions you approve. Your booking tool, CRM, order system, helpdesk or in-house software: connect as many as your business needs.
Named connectors
Shopify, Stripe, Calendly, Gmail, Slack and Google Sheets, ready to connect.
Any REST API
Point Loopwix at any HTTP API with its address and authentication, and approve each endpoint it may use.
Any MCP server
Connect a Model Context Protocol server by URL. Loopwix finds its tools, then tests and approves them like any other source.
Already use a salon booking app? If it has an API or an MCP server, Loopwix can connect to it, so your team keeps working the way it does today.
How Loopwix compares
| Feature | Answering DMs yourself | Online booking link only | Loopwix salon assistant |
|---|---|---|---|
| Answers “how much for…?” | When you have a minute | No | Instantly, from your price list |
| Connects to your systems | Not applicable | Only its own calendar | Any system: named connectors, any REST API, any MCP server |
| Books in the DM | Yes, by hand | Client leaves the chat | Yes, in the chat |
| Explains policies (patch tests, deposits) | Yes | No | Yes, from your policies |
| Knows when to hand over | Not applicable | No | Yes, by your rules |
What you need to get started
Before you begin
- Your website, price list or menu (a PDF or plain text is fine)
- Your stylists and their working hours
- A calendar or booking system (Calendly, Google Calendar, or any system with an API), or use the built-in booking table
- Your Instagram professional account or WhatsApp Business number, for those channels
Building for clients? See the agency program.
Frequently asked questions
Can a chatbot book salon appointments in Instagram DMs?
Yes. Loopwix answers in Instagram DMs and books after the client confirms, the same way it does on your website.
Will it quote the right prices?
It quotes only from your price list. If a price depends on hair length or a consultation, it says so and offers to book one.
Can it book a specific stylist?
Yes. It offers free slots for the stylist and service the client asks for.
What about patch tests and allergies?
It explains your patch-test policy from your content and passes allergy or reaction questions to your team.
Will it give discounts to get bookings?
No. It never offers discounts, free add-ons or refunds you haven't set up.
What if a client wants to talk to me?
It hands the chat to you and tells the client when you'll reply. You answer from the Loopwix inbox in the same chat.
Does it sound like a robot?
You choose its tone and words, so it can sound as friendly or as calm as your salon.
Do I need a website?
It helps, but a price list and your policies in a document are enough to start.
Keep exploring
- AI booking assistant for beauty and wellnessEverything Loopwix does for salons, spas and studios.
- Appointment booking chatbotHow an AI books the slot inside a chat, step by step.
- AI receptionist for clinicsBooks patients day and night; medical questions go to staff.
- How Loopwix keeps data safeIdentity checks, permissions, approvals and an audit trail.
Early access
See your agent in 48 hours.
Tell us your website and business type. We build an agent on your own content and send you a private link to try it, before the beta opens at the end of October 2026.
Prefer to wait? Join the waitlist.